ROLE: Marketing Manager, Remote, West Coast time zone, United States

ABOUT US:

Right Side Capital Management (“RSCM”) is one of the most active pre-VC stage investment firms in the US. We use a quantitative, data-driven investment process to build ultra-diverse venture portfolios. Since 2012, we have invested in 1,700+ companies and manage 5 pre-VC funds and 2 seed-stage and beyond funds. Our 6th pre-VC stage fund will launch in January 2024. With over $200M in AUM, we expect to grow to $300M+ by year-end 2024.

Currently a team of 9 and anticipate growing to 13+ people over the next 12 months. Based in San Francisco, our team is currently spread across 4 states. This position can be in-office, remote, or a hybrid of the two.

We provide a workplace where everyone feels respected, valued, and empowered to achieve their very best every day. We make all of our hires with the intention of bringing someone onboard that will be a long-term member of our team, and whose responsibilities will grow as our firm grows.

At RSCM, we always look to hire the best talent and recognize that diversity in our experiences and backgrounds makes us stronger. We hire candidates of any race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, Veteran status, and any other status. All employment decisions are based solely on qualifications, merit, and business need.



JOB DESCRIPTION:

The Marketing Manager will be responsible for leading RSCM's content initiatives to enhance our brand, raise awareness, and support the success of our portfolio companies.



PRIMARY DUTIES AND RESPONSIBILITIES:

Thought Leadership:

  • Develop a best practices and thought leadership content calendar.
  • Develop strategies to get articles written about RSCM and/or its Managing Directors or employees.
  • Ghost-write articles on behalf of our Managing Directors that will appear in relevant websites (ie. TechCrunch) under their names.

Founder Branding and Marketing:

  • Develop strategies, including paid marketing, that will strengthen our brand and awareness among founders to increase qualified inbound deal flow.
  • Expand our audience reach and engagement on social media channels, ie: LinkedIn, Twitter, and other platforms.

Website Management:

  • Redesign, update and oversee the content on the Right Side Capital website.

Portfolio Company Founder Community:

  • Lead the management of our founder community, including our Slack strategy, to boost engagement among our founders.
  • Create and deliver content such as webinars, blogs, and virtual community engagement to enhance the success of our portfolio companies.

Fundraising Marketing and Collateral:

  • Assist in the development of marketing collateral for our fundraising efforts.



QUALIFICATIONS:

  • Previous Work Experience: 3+ yrs in content strategy / marketing at a startup.
  • Content Portfolio: You have a track record of developing engaging and on-brand social media content, with tangible examples to showcase your skills.
  • Experience Placing Articles: Excellent writing skills and experience placing and writing ghost-written blogs and articles with relevant VC / startup ecosystem content.
  • Social Media Proficiency: You possess hands-on knowledge of social media platforms and have a proven history of effectively managing a blog and social media activities.
  • Startup Ecosystem Understanding: You have a strong grasp of the startup ecosystem with experience writing and delivering content specifically tailored to this audience.



COMPENSATION:

$100k - $140k annual salary, plus participation in our firm’s carry fee sharing program.

HOW TO APPLY:

All applications must contain a cover which answers the following:

  • What is the relevant previous work experience you have at a marketing position within the VC world that will enable you to succeed at this role?
  • Why do you want to work at Right Side Capital?